Have you seen the latest Virgin Mobile/Android ad series, “Kelsey and Brad”? If you haven’t, they’re posted below, but here’s the gist: crazy girlfriend sits in tree or closet, stalking her potential new boyfriend. Eerily illuminated by the light filtering through the slated wood of the closet door or moonlight, this girl spastically checks her boyfriend Brad’s Flickr albums, his Facebook account, his Twitter stream and where he’s checked in on Foursquare. The commercial speaks to the low rates of Virgin Mobile’s latest call plan and then cuts quickly back to psycho hiding out just in time for her to say, “Crazy, right?”
Yes, Kelsey. Crazy.
Here’s our question – does this commercial make you laugh? From the font used, to the music playing, it’s clear that the marketers are referencing scary movies for a laugh. Yet we’re not the only one’s who find this campaign slightly… off.
In an AdFreak review, David Kiefaber shares:
“I don’t like where Virgin Mobile’s “Kelsey and Brad” series of ads is going, because there’s only one logical way for it to end. Now that Miss Crazy-Go-Nuts has set up shop in a tree outside Brad’s kitchen window and (in the second spot, after the jump) in one of his spacious closets, it won’t be long before they’re pulling a sheet over Brad’s body while Kelsey babbles on about being able to check his Flickr stream from the back of the squad car. Someone cast Brad in a New Balance commercial, so he can run the hell away from all this.”
What are your thoughts? Is this cute or creepy? Tell us in the poll below: